Revenue & Growth
Commercial planning, menu engineering, guest spend and opportunities to unlock new revenue.
SYDNEY, AUSTRALIA · WORLDWIDE
ABOUT THE FIRM
Thoughtful advice.
Measurable direction.
Hospitality is personal. Performance is intentional.
FRIKMAN & CO. is a boutique hospitality advisory based in Sydney, supporting businesses that want to operate smarter, grow sustainably and deliver consistently exceptional experiences.
We bring together commercial thinking and hands-on operational understanding, turning complex challenges into clear, actionable priorities.
Discover our approachWHAT WE DO
Four pillars.
One stronger business.
Focused expertise across the commercial and operational foundations of hospitality.
Cost & Profitability
Food and beverage costs, supplier review, margin analysis and practical profit improvement.
Operational Excellence
Smarter workflows, performance reporting, service consistency and team effectiveness.
Business Development
Positioning, hospitality partnerships, concierge relationships and business opportunities.
OUR PHILOSOPHY
Better decisions create better hospitality.
HOW WE CAN HELP
Services designed
around your ambitions.
From a focused diagnostic to an ongoing strategic partnership, choose the level of support that fits your business.
01ENTRY POINT
Discovery Audit
A focused first look at your business and the opportunities worth exploring.
Ideal for A first step to identify your venue’s key improvement opportunities.
AUD $298
One-off engagement
- Initial business review
- Priority opportunity assessment
- Practical recommendations
- Remote consultation
- And more benefits to discover
02DEEP DIVE
Profitability Audit
A more detailed assessment of the numbers and operations behind performance.
Ideal for For a deeper understanding of your margins, costs and profitability.
AUD $895
One-off engagement
- All Discovery Audit benefits included
- Sales and margin analysis
- Menu and cost review
- Supplier and purchasing insights
- Prioritised action plan
- And more benefits to discover
03FOCUSED SUPPORT
Performance Partner - One-Off
A focused performance session to clarify your priorities and build momentum, with a single payment and no monthly commitment.
Ideal for For clear priorities and a practical plan, without ongoing commitment.
AUD $1,280
One-off engagement · No subscription
- All Profitability Audit benefits included
- One performance snapshot using your existing business data
- One remote strategic consultation
- Key KPI priorities for your venue
- A concise, practical action plan
- And more benefits to discover
A focused advisory session. Ongoing monitoring, recurring check-ins, implementation support and multimedia content creation are available through the monthly plan.
Enquire About This Service04ONGOING SUPPORT
Performance Partner
Consistent advisory support to maintain momentum, improve decision-making and create all your multimedia content.
Ideal for For regular guidance, performance tracking and ongoing support.
By Proposal
Monthly engagement · 3-month minimum commitment
- All Performance Partner - One-Off benefits included
- Ongoing performance review
- Regular KPI monitoring
- Strategic check-ins
- Action tracking and guidance
- Full multimedia content creation for your business
- And more benefits to discover
05TAILORED ENGAGEMENT
Executive Hospitality Advisory
Comprehensive strategic and operational support for one venue or an entire portfolio.
Ideal for For comprehensive, tailored support across one venue or a portfolio.
By Proposal
Single-venue or multi-venue
- All monthly Performance Partner benefits included
- End-to-end business diagnostics
- Multi-site strategy and oversight
- Revenue, cost and operations
- Leadership and development support
- Custom reporting and implementation
- And more benefits to discover
Monthly support, tailored to your business.
We also offer customised monthly advisory packages built around your goals, operational priorities and the number of venues you manage. Contact us to discuss a flexible scope and tailored proposal.
All prices are in Australian dollars. Final scope, inclusions, timing and any applicable GST will be confirmed before engagement. Additional travel or services may be quoted separately.
WEBSITE DESIGN
Your hospitality.
A stronger digital presence.
Beautiful websites. Designed around your business.
Give your venue a digital presence that reflects the experience you deliver. We create refined, mobile-friendly websites for restaurants, hotels and hospitality businesses, with clear navigation and an effortless path to bookings or enquiries.
Whether you are opening a new venue or refreshing an existing website, we shape the pages around your brand, your guests and the actions you want them to take.
Our website design services are highly competitive, with every proposal tailored to your goals, content and project scope.
- A design that feels like your venueA considered layout, typography and colours aligned with your identity.
- Built for your guestsMobile-friendly pages that make menus, rooms and key information easy to find.
- A clear path to bookingBooking links, enquiry forms and contact details placed where they matter.
- Ready for handoverAgreed files, access and practical guidance, with hosting and ongoing support clearly scoped in your proposal.
From first brief to launch
We agree the scope, present the design for your feedback, then test and prepare the site for launch with your approval.
OUR PROCESS
Clarity first.
Progress always.
No unnecessary complexity. Just a considered process built around your venue and the outcomes that matter.
Let's Work Together01
Understand
Listen, learn and define your commercial priorities.
02
Analyse
Review relevant data, guest experience and operational realities.
03
Recommend
Develop clear, prioritised and practical next steps.
04
Improve
Support execution and track meaningful progress where needed.
OUR TEAM
Meet the team.
Expertise with purpose.
Complementary expertise, a shared ambition: helping your hospitality business thrive.
HOSPITALITY & PERFORMANCE
Nicolas
Profitability, revenue growth & restaurant management.
Nicolas specialises in hospitality profitability, revenue growth, sales and restaurant management. With a background in international hospitality management, he combines hands-on operational understanding with a practical commercial perspective.
Based in Sydney, he helps hospitality businesses strengthen performance while delivering exceptional guest experiences.
MARKETING · PROJECT STUDIES · CUSTOMER NEEDS
Léa
Marketing insight. Projects shaped around your customers.
Léa specialises in marketing, project studies and customer needs management. She brings a customer-focused perspective to projects, connecting marketing priorities with customer expectations and business goals.
A NETWORK OF SPECIALISTS
The right expertise.
For every dimension of your business.
Alongside our core team, we work with a network of experts, each specialised in their own field. Together, we bring complementary expertise across all areas of your business, with specialist support tailored to the needs of each project.
Tell us about your projectA LITTLE MORE CLARITY
Your questions.
Answered simply.
A few things to know before we start a conversation.
Who are your services for?
We support restaurants, cafés, hotels and hospitality groups, from independent venues to businesses managing several locations. Each engagement is shaped around your priorities, stage of growth and operational needs.
How does a project begin?
We start with a conversation about your venue, challenges and goals. We then recommend a suitable service and agree the scope, deliverables, timing and fees in a written quotation before work begins.
Can we work together remotely?
Yes. Many reviews and advisory sessions can be delivered remotely using your business information and online meetings. On-site visits in Sydney can be arranged where appropriate, with any travel and costs agreed in advance.
What happens after I request a quote?
We review your enquiry and get in touch to clarify what you need. You receive a tailored proposal to consider before deciding whether to proceed. If you are unsure which service to choose, select “General enquiry” in the form below.
START A CONVERSATION
Let's build
something exceptional.
Tell us a little about your business and the support you're looking for. We'll be in touch to discuss the next steps.
contact@frikman.comSYDNEY, AUSTRALIA WORLDWIDE